Strategies to attract affluent customers

February 25, 2017 Branding

I recently read an interesting article in Forbes regarding what strategies should luxury brands pursue to attract affluent customers. It might just be any brands mechanisms, the point is to find out which one works best for you. The luxury consumer in particular can be tricky although most desirable audience which does demand a very thoughtful and well planned strategy. Referring to the aforementioned article I want to mention some key points which could be helpful in reaching out toRead More